Executive Summary
Summary
docs.sui.io received 5,051 unique visitors and 15,408 pageviews in the week of April 9–15, 2026, with engagement metrics outperforming both 14-day and 30-day averages. Across 54 Kapa conversations spanning 7 distinct themes, GraphQL transaction accuracy, Move onboarding, and API migration confusion are the dominant developer pain points requiring immediate documentation action.
Priority 1
Publish a GraphQL transaction-fetching canonical example to resolve gas fee and balance calculation errors surfaced in 10 Kapa conversations.
Priority 2
Create a JSON-RPC to gRPC/GraphQL migration table before the 2026 deprecation deadline affecting 9+ documented conversations.
Priority 3
Develop a consolidated Move beginner tutorial to reduce repetitive onboarding questions identified in 9 Kapa conversations.
Priority 4
Add complete Seal and DeepBook BalanceManager copy-paste examples to support the site's highest-engagement developer segment.
Traffic Overview
docs.sui.io had 5,051 unique visitors and 15,408 pageviews in the 7-day period April 9–15, 2026. Engagement is moderate with 2.7 views/visit and a 184-second average session. The getting-started funnel dominates traffic. Week-over-week, the second half of the 14-day window (5,051 visitors) outpaced the first half (4,779 visitors), indicating slight growth. Traffic peaked on April 9 (1,127 visitors) then stabilized around 600–700/day.
Traffic peaked early in the week then stabilized
April 9 had the highest visitor count (1,127) likely driven by a specific event or content push. Traffic settled to 570–704/day for the rest of the week, suggesting the spike was transient rather than a sustained shift.
Getting-started funnel dominates developer traffic
The top 8 pages by pageviews are dominated by /guides/developer/getting-started/* pages, indicating the primary use case is onboarding new developers. Install → configure → hello-world → get-coins is a clear sequential funnel.
AI chatbot referrals are a small but present traffic source
ChatGPT (48 visitors) and Claude (8 visitors) together account for ~1% of traffic. Claude users show notably higher engagement (395s session) vs ChatGPT (112s), suggesting different user intent profiles between AI platforms.
DeepBook content shows disproportionately high engagement
/standards/deepbook has a 17% bounce rate and 61 scroll depth, and deepbook.tech referrals show 268s sessions. DeepBook developers are among the most engaged users on the site.
Recent 7-day engagement metrics outperform the 14-day and 30-day averages
Views/visit (2.7 vs 2.47 for 14d) and visit duration (184s vs 159s for 14d, 166s for 30d) are both trending upward, suggesting improving content quality or more targeted visitor acquisition recently.
Top 20 Pages
| # | Page | Insight |
|---|---|---|
| 1 | / | Top page with 1,341 visitors and 1,822 pageviews. Low bounce rate of 34% and strong scroll depth (68) suggest the homepage effectively funnels users deeper into the docs. |
| 2 | /guides/developer/getting-started/sui-install | Second most visited page (704 visitors, 1,106 pageviews), confirming installation is the primary developer entry point. Scroll depth of 62 indicates most users read through the content. |
| 3 | /guides/developer/getting-started/configure-sui-client | 180 visitors with strong scroll depth (67), part of the core getting-started flow following installation. |
| 4 | /guides/developer/getting-started/hello-world | 229 visitors but a relatively high bounce rate of 44%, suggesting some users drop off after this tutorial step. |
| 5 | /sui-api-ref | 158 visitors with low bounce rate (29%) and solid scroll depth (53), indicating API reference users are highly engaged and exploring multiple sections. |
| 6 | /standards/deepbook | 140 visitors with a very low bounce rate of 17% and high scroll depth (61), pointing to highly engaged DeepBook developers. |
| 7 | /concepts/data-access/grpc | 134 visitors with low bounce rate (24%), indicating strong developer interest in gRPC data access patterns. |
| 8 | /guides/developer/digital-assets/migrate-address-balances | 98 visitors with a high bounce rate (61%), suggesting users may not be finding what they need or the migration task is self-contained. |
| 9 | /guides/developer/transactions/ptbs/prog-txn-blocks | 181 visitors but high bounce rate (66%) and low time on page (29s), suggesting users may be referencing this quickly or not finding expected content. |
| 10 | /references/fullnode-protocol | 110 visitors with a very high bounce rate (61%) and low time on page (36s), likely used as a quick reference lookup by node operators. |
Referral Sources
| Source | Type | Insight |
|---|---|---|
| Direct / None | Organic | Largest traffic source at 2,646 visitors (52% of total). High volume but high bounce rate (71%) and short session (152s) suggest many direct visitors may be returning users doing quick lookups. |
| Organic | 1,206 visitors with a moderate bounce rate (58%) and longest organic session at 234s, indicating high-quality intent-driven traffic from search. | |
| sui.io | Organic | 529 visitors referred from the main Sui website, with a 44% bounce rate and 196s session — well-engaged traffic from the broader Sui ecosystem. |
| Bing | Organic | 210 visitors with a high bounce rate (77%) and short session (115s), suggesting lower search intent quality compared to Google. |
| deepbook.tech | Organic | 89 visitors with a low bounce rate (51%) and the second-longest session at 268s, indicating highly motivated DeepBook developers reading in depth. |
| chatgpt.com | AI / Chatbot | 48 visitors referred from ChatGPT with a 72% bounce rate and 112s session. AI assistant users are arriving but not deeply engaging, possibly verifying specific facts. |
| GitHub | Organic | 63 visitors with a low bounce rate (45%) and very long session (392s), the highest engagement of any referral source — developers coming from GitHub repos are highly motivated readers. |
| claude.ai | AI / Chatbot | 8 visitors from Claude with a 50% bounce rate and long session (395s). Small volume but very high engagement, suggesting Claude users arrive with specific technical questions. |
| Organic | 18 visitors with a very long session (624s) but high bounce rate (50%), an unusual combination that may reflect a few highly engaged users from a specific post. | |
| blog.sui.io | Organic | 74 visitors with a very high bounce rate (73%) and short session (77s), suggesting blog readers click through but don't deeply explore the docs. |
chatgpt.com
48 visitors with 72% bounce rate and 112s average session; users likely arriving to verify specific facts from ChatGPT answers, then leaving quickly.
claude.ai
8 visitors with 50% bounce rate and 395s average session; low volume but highest per-session engagement among AI referral sources, indicating deep technical research intent.
Top Referrer URLs
Exact referring URL or domain and the number of visits driven from each. Direct (no referrer) is excluded.
Page ↔ Kapa Theme Correlations
High-traffic pages mapped to the Kapa themes they correspond to.
| Page | Related Kapa Theme | Insight |
|---|---|---|
| /concepts/data-access/grpc | gRPC API Usage and Documentation Gaps | Low bounce rate (24%) signals strong interest unmet by current gRPC reference depth. |
| /guides/developer/getting-started/hello-world | Move Language Basics and Onboarding | 44% bounce rate suggests beginners stall where Move fundamentals docs are thin. |
| /guides/developer/transactions/ptbs/prog-txn-blocks | Sui GraphQL Transaction Data Accuracy | 66% bounce rate and 29s on page indicate users leave without finding balance/gas examples. |
| /standards/deepbook | DeepBook V3 and Seal Integration Errors | 17% bounce rate confirms highly motivated DeepBook developers who need complete setup examples. |
| /sui-api-ref | JSON-RPC to gRPC/GraphQL Migration | Low bounce (29%) shows API reference users actively cross-referencing deprecated method mappings. |
| /guides/developer/getting-started/sui-install | Move Language Basics and Onboarding | 704 visitors confirm installation is the entry point where Move onboarding gaps first appear. |
| /references/fullnode-protocol | gRPC API Usage and Documentation Gaps | 61% bounce and 36s session suggest node operators find protocol reference incomplete. |
| /guides/developer/digital-assets/migrate-address-balances | Sui GraphQL Transaction Data Accuracy | 61% bounce rate aligns with Kapa confusion around coin normalization and balance calculation. |
Notable Takeaways
GraphQL transaction accuracy is the single largest Kapa pain point
10 Kapa conversations on gas double-counting, coin type mismatches, and empty balanceChangesThis theme's conversation count exceeds every other theme and directly correlates with the high-bounce PTB page.
DeepBook drives the site's lowest bounce rate despite a niche audience
17% bounce rate on /standards/deepbook and 268s average session from deepbook.tech referrals (89 visitors)DeepBook developers are the most engaged segment yet face 7 unresolved Kapa error conversations.
Claude referrals produce 3.5× longer sessions than ChatGPT referrals
Claude: 395s average session vs ChatGPT: 112s average session across 8 and 48 visitors respectivelyAI platform intent profiles differ sharply, suggesting Claude users arrive with more complex, unanswered technical questions.
April 9 traffic spike was 60% above the weekly daily average
1,127 visitors on April 9 vs ~702/day 14-day averageThe spike appears event-driven and transient, not reflective of a sustained acquisition trend.
Developer Pain Point Themes
This week's 54 conversations reveal three dominant pain points: GraphQL/gRPC migration confusion, DeepBook and Seal integration errors, and Move language onboarding gaps. Transaction data retrieval issues—pagination, balance calculation, and coin type normalization—account for a significant share of repeat questions.
Sui GraphQL Transaction Data Accuracy
Incorrect balance calculations directly break production integrations for a wide developer base.
JSON-RPC to gRPC/GraphQL Migration
A hard 2026 deprecation deadline means unresolved confusion will break existing applications at scale.
Move Language Basics and Onboarding
Beginner gaps at the top of the funnel increase churn before developers ship anything on Sui.
GraphQL Pagination and Cursor Handling
Misused cursors cause silent data errors and infinite loops in developer applications.
DeepBook V3 and Seal Integration Errors
403 and InvalidSignature errors block the most engaged developer segment from completing integrations.
Package Management and On-Chain Package Inspection
Missing source verification workflows prevent developers from auditing or reproducing on-chain packages.
Recommended Actions
Canonical GraphQL Transaction-Fetching Reference with Gas and Balance Logic
Add a single authoritative code example covering gas extraction, coin type normalization, and running balance to /guides/developer/transactions.
10 Kapa conversations this week show developers are actively shipping broken balance logic in production.
JSON-RPC to gRPC/GraphQL Method Migration Table
Create a side-by-side mapping of every deprecated RPC method to its gRPC/GraphQL equivalent with working code samples.
The 2026 deprecation deadline is approaching and 9 conversations confirm developers cannot self-resolve the mappings.
Move Beginner Tutorial Covering Primitives, Abilities, and Publish Errors
Write a sequential tutorial from Move structs through package publishing, linked from /guides/developer/getting-started/hello-world.
9 Kapa conversations and a 44% bounce on hello-world confirm beginners stall at this exact point in the funnel.
Seal Session Key and DeepBook BalanceManager End-to-End Setup Guide
Add copy-paste initialization examples for Seal session key flow and DeepBook BalanceManager to /standards/deepbook.
7 Kapa conversations document 403 and BalanceManager errors blocking the site's most engaged developer segment.
gRPC Quick-Reference Table with Limits, Required Fields, and Simulation Context
Add a reference table to /concepts/data-access/grpc covering BatchGetObjects limits, versioning, and Full Node simulation clarification.
5 Kapa conversations on gRPC gaps coincide with strong low-bounce traffic to the gRPC page needing deeper content.
GraphQL Pagination Patterns Guide Using pageInfo.endCursor
Add prominent pagination examples with opaque cursor usage and affectedAddress filtering to the GraphQL reference docs.
7 Kapa conversations show developers systematically misusing raw digests as cursors causing silent data errors.
On-Chain Package Bytecode Retrieval and Source Verification Workflow
Create a dedicated guide covering bytecode retrieval, source verification, and disassembly from local and on-chain contexts.
7 Kapa conversations confirm no consolidated reference exists for this increasingly common audit workflow.